Nov 13th 2007
From Economist.com
RADIOHEAD is perhaps the most successful band to give away new music online, making its recent album, “In Rainbows”, available to download on a “pay-what-you-want” basis. Unfortunately for Radiohead—and music industry trend-spotters—62% of downloaders paid nothing, according to comScore, an internet information provider. Only 4% of fans paid over $12. Thankfully for the musician, songs are only one cash generator. Radiohead fans can also pre-order a swanky box set of the album at $80. In July Prince caused a fuss, giving away his new album with a mid-market British newspaper after his more lucrative concerts sold out in record time.
0 opinantes:
Publicar un comentario